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" When you call the customer King, you must give him royal treatment "
This Message from the authors of the book you hold in your hand reaffirms one of the most time-honoured corpporate mantras for growth, survival and sucess.
Power of High Touch is o power-packed rulebook for practicing managers, entrepreneurs, CEOs, business leaders and research scholars looking to understand, appreciate and apply the significance of customer care and hospitality in any industry. Recounting varied experiences from their rich repertoire, the authors exemplify that flawless customer care is only possible.
